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HELLO I'M Junaid Jaffery|WELCOME TO MY PERSONAL BLOG|I LOVE TO DO CREATIVE THINGS|I'M PROFESSIONAL Digital Marketing Strategist

The Mystery Behind the Downfall of eBay

Google came with two updates one is Panda 4.0 and Pay Day Loan on the same Day i.e., May 20th, 2014.

We all know that eBay has been penalized by Google somewhere in and around May 20th, 2014, but it has not been confirmed either by Google or eBay whether the affect on search visibility is due to Panda or it’s a manual Penalty.


The downfall of visibility of Ebay happens around May 20th, the day Google launched their Panda 4.0 impacting nearly 7.5% of queries.

As the news spread of Ebay , Many Analysts turn their analysis chapter on and come up with various answers.

The reason for the penalty is still a mystery and is not 100% clear.


According to SEMrush it’s a Manual Action taken by Google on eBay due to the Doorway pages (category pages) present in eBay site in the form of “bhp” directory called as virtual page and these category pages aren’t real and called as Doorway pages.

Study also reveals that eBay also has a bad navigation which has turned Google to feel fishy about them.

Its been clearly came to conclusion that eBay has some sneaky redirects, doorway pages & a bad navigation and thus results in the visibility loss of 80% according to Search Metrics.

But at the other end, According to BrettTabke, The other reason could also be believe that as the ebay has stopped Adwords and this is the way Google is going to get back at them.

But not all agree with the theory of Mr Breet Tabke, founder of WebmasterWorld. But we also have to look on the major reason behind Google getting the Algorithmic Updates that is to increase the Adwords market and increases their Market shares.


Looking at Brett Tabke words its important to go back in past and how many of you still remember the Google’s Game Theory?

I think the eBay mystery can be solved only when we hear something about the reason of penalty either from Google or eBay.


What according to you could be the reason behind the eBay tragedy?


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